📖 Business Innovation For Dummies

Success in business demands constant creativity. Generating fresh solutions to problems and the ability to invent new products or services for a changing market are part of the intellectual capital that gives a company it's competitive edge. "Business Innovation For Dummies" gives you practical, easy-to-follow information for generating new ideas, using creativity to boost sales, solving problems creatively, mastering the art of invention, honing creative thinking skills, and identifying new opportunities. - Advice on how to apply creativity to the workplace; - Ideas for spicing up presentations; - Shows you how innovation leads to more productive business. "Business Innovation For Dummies" is a must-have guide for anyone in business who is looking to harness their creativity to boost productivity and revenue!

О книге

автор, издательство, серия
Издательство
Wiley
Год
2013