
📖 Strategic Marketing For Health Care Organizations
This much-needed text offers an authoritative introduction to strategic marketing in health care and presents a wealth of ideas for gaining the competitive edge in the health care arena. Step by step the authors show how real companies build and implement effe…Полное описание
О книге
автор, издательство, серия- Издательство
- John Wiley & Sons Limited
- ISBN
- 9780470249093